Luxury Merino Knitwear

Evan V - ATX

"Hands down best shirt I've ever bought. So soft, can wear it all day and never smells.

I have 3 Sir W. shirts and they are fantastic."

Andrew C- NYC

"The shirt has some of the nicest material I’ve ever worn. I get so many compliments wearing it. It’s the type of shirt that just shows you’ve got some taste.

I find myself wearing it all the time. Date night with my girlfriend, weekends out with friends, and even to the office!"

Kenny O- ATX

"Such a lightweight comfortable shirt and doesn’t make me sweat.

I love how breathable it is during the hot summer months, but I’ll wear it year round too."

Merino is a natural luxury. Grown by the best sheep in the world.

Sir W. Merino

Welcome To the Flock

Winter Favorites

  • Merino For All
  • Women's Tops
  • Men's
  • Women's
Merino Chunky Cable-knit Sweater- Red
Merino Chunky Cable-knit Sweater- Red Merino Chunky Cable-knit Sweater- Red
Regular price
$250.00
Sale price
$250.00
Regular price
Merino Chunky Cable-knit Sweater- Buck Brown
Man sitting on a bench in an autumn park holding a mug. Merino Chunky Cable-knit Sweater- Buck Brown
Regular price
$250.00
Sale price
$250.00
Regular price
Merino Chunky Cable-knit Sweater- Dark Green Brown
Man wearing a dark green Merino wool cable knit sweater and white beanie against a beige background Man wearing a dark green Merino wool cable knit sweater and white beanie against a beige background
Regular price
$250.00
Sale price
$250.00
Regular price
Merino Chunky Cable-knit Sweater- Grey
Merino Chunky Cable-knit Sweater- Grey Merino Chunky Cable-knit Sweater- Grey
Regular price
$250.00
Sale price
$250.00
Regular price
Merino Polo Sweater
Woman sitting on a wooden chair wearing a white Merino wool sweater and blue jeans against a beige wall. Merino Polo Sweater
Regular price
$145.00
Sale price
$145.00
Regular price
Merino Nautical Stripe Sweater- White & Pink
Merino Nautical Stripe Sweater- White & Pink Merino Nautical Stripe Sweater- White & Pink
Regular price
$165.00
Sale price
$165.00
Regular price
Merino Nautical Stripe Sweater- White & Navy
Merino Nautical Stripe Sweater- White & Navy Merino Nautical Stripe Sweater- White & Navy
Regular price
$165.00
Sale price
$165.00
Regular price
Women's Merino Pullover
Women's Merino Pullover Women's Merino Pullover
Regular price
$220.00
Sale price
$220.00
Regular price
Men’s 100% Merino Wool Polo Top- Natural
A man wearing a white merino wool polo shirt with a relaxed collar and a four-button placket, paired with light blue jeans. A man wearing a white merino wool polo shirt with a relaxed collar and a four-button placket, paired with light blue jeans.
Regular price
$110.00
Sale price
$110.00
Regular price
100% Merino Wool Short Sleeved Button Down- Natural White
A man wearing a white merino wool shirt and light blue jeans, standing against a neutral background. A man wearing a white merino wool shirt and light blue jeans, standing against a neutral background.
Regular price
$125.00
Sale price
$125.00
Regular price
100% Merino Wool Lightweight Tee
Men’s 100 % Merino Wool Tee Casual pose Men’s 100 % Merino Wool Tee
Regular price
$85.00
Sale price
$85.00
Regular price
Men’s 100% Merino Wool Shorts
A person wearing navy blue merino wool lounge shorts and a white shirt. Merino wool shorts in navy
Regular price
$90.00
Sale price
$90.00
Regular price
Merino Chunky Cable-knit Sweater- Red
Merino Chunky Cable-knit Sweater- Red Merino Chunky Cable-knit Sweater- Red
Regular price
$250.00
Sale price
$250.00
Regular price
Merino Nautical Stripe Sweater- White & Navy
Merino Nautical Stripe Sweater- White & Navy Merino Nautical Stripe Sweater- White & Navy
Regular price
$165.00
Sale price
$165.00
Regular price
Merino Nautical Stripe Sweater- White & Pink
Merino Nautical Stripe Sweater- White & Pink Merino Nautical Stripe Sweater- White & Pink
Regular price
$165.00
Sale price
$165.00
Regular price
Merino Polo Sweater
Woman sitting on a wooden chair wearing a white Merino wool sweater and blue jeans against a beige wall. Merino Polo Sweater
Regular price
$145.00
Sale price
$145.00
Regular price
Sir W. founder with Merino wool

Who is Sir W. Merino

5 generations & 130 years

Frequently Asked Questions

What payment methods do you accept?

We accept a variety of payment methods including credit/debit cards, PayPal, and other secure online payment systems.

How can I track my order?

Can I return or exchange an item?

Do you offer customer support?